Sunbooks is a new chain of bookshops with an accent on books about self-development and education. The shops will be located in the UK, and there will be an available delivery option to the US and the EU. The target audience is students and people aspiring to gain new skills, knowledge or learn a profession.

Sunbooks will have reader cards. Cardholders will be able to be in the shop all day long, read any book, and of course, they will take the chance to have a cup of frothy fresh coffee or fragrant tea and a snack. Special events will take place on certain days when authors of books and self-education trainers speak. This creates a community of people aimed at self-development.